In 2014, three young creatives found themselves at the same media camp in Cairo. They didn’t plan it, but destiny did. Nights were filled with clumsy shoots, heated debates, and wild ideas that felt too big for their age—yet those messy beginnings carved the spark that would stay with them for years.

Life pulled them in different directions. One built brands, another dove into storytelling, and the third mastered digital strategies. A decade later, fate pulled them back together—this time not as campers, but as creators. That reunion sparked Mediaworms.

In Egyptian slang, being called a “worm” means you’re obsessed—driven to master every detail. That’s exactly what defines Mediaworms: relentless dedication, fuelled by passion, shaped by 10 years of dreams and growth apart, and united again to build something unique. From campfire dreams to a digital force—Mediaworms was born.